Feeling the Pressure

Time is running out and I've decided to write up a rough plan for the next few weeks:

1. Knock out story + Characters
2. What kind of style: Do more mood boards
3. Design the brand identity
4. Design shirts
5. Look at materials and shirts
6. Source printers/ screen printing places
7. Design online shop or facebook fan page
8. Find out how many people are interested in buying
9. Maybe get shirts printed (if there is enough time)
10. Party!!

Ghost and skulls

So, I've been really struggling to come up with ideas for my t-shirt brand. I've been sketching a lot in my notebook but I've also been very frustrated. I've been drawing a lot of ghost and skulls and I tried to develop them into a story. So far I've come up with a idea about this ghost that carries this skull around because the skull has no body. and the ghost can't talk, so the skull does the talking for it. I hope this idea does not exist already ... Ah well, i shouldn't settle with one idea. Going to keep brainstorming more stories. Here are some of the sketches.

EVO

Looked back on a project I did last yr in Monash. We had to design a business card and letterhead and other stationaries for a made up or existing brand. I came up with an identity for a clothing label called "EVO" clothing. EVO stands for evolution and my brand was about this yellow dog like character that liked to consume things and evolved into whatever it consumed. Had fun designing the characters and designing the business cards and badges for this identity. The reason why I'm looking back at this project is because it very much relates to my Major Project this year.

I am currently still brainstorming ideas for my t-shirt brand and it was good to get feedback from the class on what directions I should really push. At the moment the idea is to come up with a character that I can story tell with. Eg. Creating a character that likes to sleep all the time and gets into funny situations because of that. These ideas really reminded me about the EVO characters I invented last year. Stay tune for some story telling. If anyone has some ideas for a story fell free to share em with me :)

Harajuku Lovers

Been looking at some clothing brands and one of the clothing brands that I think market themselves very well is Harajuku Lovers (Gwen Stafani's brand of apparel). I remember these shirts really appealing to me when they came out (2004). I love their bold characters (and the personalities attached to them). And the fact that they were Kawaii inspired. I also like the t-shirt cut and style. Not to mention the logo that they used.

More sketches ...

Knocking these out like crazy. I need to come up with an identity for my clothing brand soon. Having fun drawing :) Staying up late is bad for the body but good for the mind I think. All of my best drawings are in the middle of the night.

Namestorming Time

Want to look at shapes + photomanipulations
(can't seem to escape the skulls)

KAWS

This guy is legend. This is what pop art is all about.

Fun drawings

Did a bit of random drawings in my sketch book on Sunday. Time to namestorm for my clothing brand! Was thinking of LOK? Will have to come up with a list of names and get my classmates opinions on them.

Lok

Funny faces